SEO Optimization (Search Engine Optimization) is the process of improving the quality and amount of your website traffic from organic search results in search engines such as Google.

Here are some tips you can do to improve your website's SEO optimization: 

  1. Choose the right keywords: Look for keywords that are relevant to your website and use them in titles, content, and tags. 
  2. Use attractive title tags and descriptions: Good title tags and descriptions will help search engines understand what's on your website, making it easier to position them in search results. 
  3. Create quality content: Content that is quality and adds value to visitors will be easier to find by search engines and more visited. 
  4. Create internal and external links: Well-organized internal and external links will help search engines understand the structure of your website and provide added value for visitors. 
  5. Optimize images: Use filenames that match the contents of the image and use Alt Text tags to provide descriptions to images. 
  6. Use clean URLs: URLs that are easy to read by search engines and humans will help in SEO optimization. 
  7. Use header tags (H1, H2, etc): Header tags help search engines understand the structure of the content on your website. 
  8. Make sure your website is mobile-friendly: Most internet users access the internet via mobile phones, so make sure your website is easy to navigate on mobile devices. 
  9. Create a sitemap: Sitemap helps search engines index all pages on your website. 
  10. Create constantly updated content: Constantly updated content will signal search engines that your website is still active and relevant. 

Keep in mind that SEO optimization is an ongoing process and takes time to produce the desired results. Always pay attention to search engine algorithm updates and keep learning about the best ways to improve your website's SEO optimization.